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The Herd Theatre Impact Report 2025/26

The Herd makes theatre with and for children and families in Hull and East Yorkshire. Its Impact Report 2025/26 records 192 live hours delivered, 802 children from 16 Hull schools performing in a professional theatre space, and 1,976 audience members across 53 performances of its touring show.

Report snapshot
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About

The Herd is a Hull-based theatre company making shows and creative experiences with and for children, young people and families across Hull and East Yorkshire.

Key Metrics

Children on stage 802 children across 16 Hull schools and 25 primary classes performed in a professional theatre space at the University of Hull, with 210 parents and carers watching.
Touring audiences 1,976 audience members across 53 performances at 74% capacity, with sold-out runs at Polka Theatre and Half Moon Theatre.
Early years sessions 71 sessions and 84 hours delivered for 173 early years participants and their families.
Festival reach 730 audience members reached through 14 shows at the Big Malarkey Festival and Hull's Children's Capital of Culture celebrations.

Key Outcomes

  • 802 Hull children experienced performing in a professional theatre.
  • 1,976 people saw The Herd's work on tour, including sell-out London runs.

Geography

Yorkshire and the Humber

Impact Snapshot
Key Metric 1
Total income £138,600,000 and total expenditure £108,350,000 (year ended 31 March 2025, charity no. 1068852); 5 million people welcomed through palace gates; £138.6m income...
Key Metric 2
Over 160,000 members making 300,000+ visits generating £5.8m membership income plus £814k Gift Aid; 217,400 £1 Universal Credit tickets sold; 304,000 visitors to Untold...
Key Metric 3
89% of visitors gained a better understanding of stories (discovery); 83% felt happier after their visit (joy); 76% were inspired to learn more; 28,365...
83% of visitors felt happier after their visit; 89% gained better understanding of palace stories; 94% charitable activities allocation of total expenditure; Tomorrow's Tower campaign secured £1.9m including £1m from Sandys Trust and National Lottery Heritage Fund development grant
Impact Snapshot
Key Metric 1
3,943 young people reached across 279 learning sessions in 16 programmes; 46 public performances reaching 8,517 audience members
Key Metric 2
100+ Emerging Professionals supported with 159 paid performance opportunities; 32% from regions beyond London; 32% from African, Asian, Caribbean or Mixed Heritage backgrounds
Key Metric 3
46% of Under-18 participants receive bursaries; 46% benefit from free access (Pupil Premium, free school meals or low-income families)
Largest single concert audience of 1,500 for British Standard Time at Berlin's Konzerthaus; NYJO Under 18s alumni have gone on to Birmingham Conservatoire, Leeds Conservatoire and Cambridge University
Impact Snapshot
25 years of dance
Marking 25 years of inclusive and accessible dance in Stoke-on-Trent, creating safe spaces where members describe the organisation as a lifeline and a highlight...
In November 2025 more than 100 nurses, consultants, care workers and allied health professionals took part in a hospital performance project.