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The Hubb Foundation

Stoke-on-Trent Holiday Activities and Food Programme Annual Report 2023

The Hubb Foundation coordinated the Stoke-on-Trent Holiday Activities and Food (HAF) Programme in 2023 on behalf of Stoke-on-Trent City Council, managing a £1.57 million DfE-funded programme across Easter, Summer and Christmas. In total 44,673 opportunities were created across 1,212 sessions involving 161 delivery partners at 29 of 35 council wards. 769 SEND children were engaged, 85% of free school meal-eligible children were reached, and 45,000+ healthy meals were provided. Individual schools reported school attendance improvements of up to 32% among pupils engaged in HAF provision. The programme received a HAF Award nomination for the Mitchell Arts Centre's Christmas performing arts workshops.

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📋About

Holiday Activities and Food (HAF) programme coordination and delivery across Easter (2,431 unique attendees), Summer (3,663 unique attendees) and Christmas (1,514 unique attendees); physical activities including football, climbing, boxing, swimming, skiing and canoeing; enrichment including STEM, performing arts, circus skills, yoga and mindfulness; food education and nutritional workshops; SEND-specific sessions co-produced with parent networks; 94 summer external trips; 1,200 Christmas presents donated by JCB; 300 toothbrushes distributed through Keep Stoke Smiling dental health workshops; school attendance improvement tracking Custom geography from upload: Stoke-on-Trent, Staffordshire, UK

📊Key Metrics

44,673 opportunities created across Easter, Summer and Christmas; 1,212 sessions delivered across 4,248 hours of provision; 29 of 35 council wards covered Key Metric 1
769 SEND children engaged — 31% of all children with an EHC Plan in the city; 85.13% of children in receipt of benefit-related free school meals reached; 161 delivery partners involved Key Metric 2
45,000+ healthy meals provided across the year; 1,000 food and activity parcels distributed at Christmas; 72.5% of parents/caregivers rated food as 'very good' Key Metric 3

✅Key Outcomes

  • 60% of schools in Stoke-on-Trent hosted or delivered HAF activities; 75% of provision rated Good or Excellent through quality assurance; school attendance improvements of 11%–32% evidenced for individual pupils who engaged with HAF provision
  • 64 delivery partner staff from 11 organisations attended accredited training including MultiSkills, Managing Challenging Behaviour, Boxing 4 Fitness and mental health awareness
  • 95% of HAF delivery partners are based in Stoke-on-Trent or neighbouring Staffordshire — supporting local employment and economic development; total programme expenditure £1,561,663 (DfE investment £1,573,730)

📍Geography

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