📋About
Animal rescue and care (inspectorate, animal rescue volunteers, wildlife centres, animal hospitals, rehoming centres); RSPCA Assured farm welfare scheme (nearly 4,000 farms); advocacy and lobbying; prevention and education (WildThings, school programmes, Duke of Edinburgh); online triage system; community support (pet food banks, Community Paws events); RSPCA branches (134 branches, 48 animal centres, 25 clinics); RSPCA Trading; RSPCA Europe
Custom geography from upload: England and Wales
📊Key Metrics
61,000 cruelty complaints investigated; 527 convictions secured; 40% more urgent cruelty/neglect cases attended following launch of online triage tool
Key Metric 1
47,966 animals received personalised care; 26,294 animals rehomed; 5,989 injured/orphaned wild animals returned to the wild; 13,637 wild animals taken in
Key Metric 2
200,000+ people used the new online triage tool; 800,000+ people in millions-strong movement; 424,000 regular giving supporters; 4,644 new volunteers welcomed; total income £152.5m
Key Metric 3
✅Key Outcomes
- Five new animal welfare laws achieved in 2024: ban on live animal exports; CCTV in Welsh slaughterhouses; Pet Abduction Act (pet theft now a crime); cat microchipping law; primates licensing scheme; Government committed to phasing out animal experiments
- Online triage tool launched August 2024 — response times dropped 42% for high-need animals; 200,000+ people empowered to help animals themselves; rebrand launched in 200th anniversary year attracted 11,000% increase in career searches
- Net expenditure of £9.5m in 2024 (vs £13.7m surplus in 2023) due to increased animal centre/hospital costs and digital transformation investment; legacy income £89.7m; RSPCA Assured commissioned second independent review following media scrutiny; 200th anniversary marked with rebrand and refreshed 10-year strategy