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Impact Report 2024/25

Port Vale Foundation is the official charity of Port Vale FC, delivering over 35 community programmes in Burslem and across Stoke-on-Trent. Their 2024/25 impact report — the second year of Evid Impact longitudinal measurement — covers 5,927 participants, strong personal wellbeing outcomes above national averages, and a remarkably broad programme portfolio from baby bank to dementia choir. October 2025 saw the launch of their new One Vale strategy for 2025–2028.

Report snapshot
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About

Premier League Kicks; PL Kicks Girls Football; PL Kicks Youth Club; Every Girl Counts; Walking Football; Ladies Netball; Pan Disability; Community Lounge; Memory Lane; Time for Tea; Golden Valiants; Dementia Choir; Baby Bank; Baby Massage; Family Hub; Football & Education; Alternative Provision; Valiant Voice; USW Degree programme; Skills Centre; Walking Cricket; Community Meals; Kenya outreach Custom geography from upload: Burslem / Stoke-on-Trent

Key Metrics

Key Metric 1 5,927 participants engaged in 2024/25; 65% of adult participants classed as active — 1.5% above national average; 91% felt activity was positive or very positive for physical wellbeing; 3 in 4 participants made a positive change to their life through PVF
Key Metric 2 88% felt activity positive or very positive for mental wellbeing; happiness scores 4.3% above national average; anxiety levels 6.3% below national average for adults; 89% agreed people from different backgrounds get on well in their local area — 23% above national average
Key Metric 3 98% of parents felt child's activity was positive or very positive for mental wellbeing (up 10% on prior year); 98% positive for personal development (up 9.2%); 95% positive for sense of community (up 14%); 97% believed activity was useful or beneficial

Key Outcomes

  • Callum's case study: from introverted 13-year-old participant in 2021, through PL Kicks, mentoring, volunteering (200+ hours/year), to Education Development Squad combining football and Stoke-on-Trent College — on track for A-level equivalent results
  • 92% of supporters had a very/fairly strong sense of belonging — 37% above national average; 98% of supporters felt being a Port Vale fan was positive for their sense of community; One Vale strategy 2025–2028 launched October 2025 with extensive community co-design
  • Second year of Evid Impact longitudinal measurement; personal development scores 6.6% higher than 2023/24; resilience 2.8% above national average for adults and 7.8% above for juniors; sense of community 5.5% higher for participants in programmes 1+ years

Geography

Other

Impact Snapshot
Key Metric 1
21,212 people engaged with in 2024/25
Key Metric 2
17,708 people played some form of rugby through Foundation programmes
Key Metric 3
More than £9,000 raised through Foundation Day; 9,000+ given back to grassroots rugby clubs
88% of girls in the Girls Tackle Rugby programme reported feeling more confident, per independent research with Manchester Metropolitan University Institute of Sport
Impact Snapshot
Key Metric 1
£3,112,419 raised to deliver projects in 2024/25; total income £2,920,000 and total expenditure £2,850,000 (year ended 31 August 2024)
Key Metric 2
28,692 people took part in activities; 307,544 visits to sessions; 17,793 sessions delivered
Key Metric 3
More than 16,000 young people engaged across early years and primary programmes; 34 Premier League Primary Stars partner schools; over 7,000 healthy meals provided...
Blackpool FC Sports College A Team won the CEFA league title 2024/25; BFC School received 'Good' Ofsted rating in November 2024; Norbreck Primary Academy reached EFL Utilita Kids Cup National Final at Wembley, winning Regional Finals unbeaten
Impact Snapshot
Key Metric 1
Total income £659,217 and total expenditure £674,216 (year ended 30 June 2025, charity no. 1137275); 10,252 individuals engaged across the 2024/25 season, with 9,713...
Key Metric 2
82% of participants reported positive impact on mental wellbeing; 84% on physical wellbeing; 82% on sense of community; 86% made new friends since joining
Key Metric 3
70% agreed they made positive changes to their life as a result of CUF activity; 63% of adult participants felt a strong sense of...
56.7% of young people hardly ever or never feel lonely vs national average; 94% of participants feel welcome, safe and included; CUF participants ranked higher than Cambridge and UK averages for happiness, life satisfaction and worthwhile life
Impact Snapshot
Key Metric 1
6,744 participants engaged across education, social inclusion, employability, heritage and health programmes in 2024/25
Key Metric 2
37,357 hours of positive activity delivered; £3.9 million in social value generated
Key Metric 3
4,805 pupils supported across 58 education settings; 300+ young people referred across six Engage hubs in Northampton, Kettering, Corby and Milton Keynes
89% of young people attending Engage programme made positive steps; 92% of employability learners moved to positive progression