2023 Free

Impact Report 2022-23

Aberdeen FC Community Trust (SC044720) is the official charity of Aberdeen Football Club, based at Pittodrie Stadium in Aberdeen. The 2022-23 Impact Report highlights 9,487 participants across the northeast of Scotland, delivered through two themes — Education and Positive Destinations and Football, Health and Wellbeing — with 177 SQA qualifications achieved, 1,029 pupils completing the MINDSET mental wellbeing programme, 3,284 meals provided and a Northern Star Business Award for Inspiring Futures.

Report snapshot
111 Views

About

Education and Positive Destinations: Partner Primary programme (2,324 participants, 1,795 sessions, 1,049 meals, 17 schools; one-to-one support, after-school clubs, Active Girls, Better Playground Play, Redstart early years, Sports Leaders, STEM workshops with Fugro robots); Alternative Academy programme (1,258 participants, 1,789 sessions, 10 schools at Northfield, Lochside, St Machar and others; 177 SQA qualifications achieved, 48% reduction in referrals and demerits, improved SHANARRI wellbeing indicators); School of Football at Lochside and St Machar Academy (175 participants, 828 sessions, 1,056 hours; transition from primary to secondary school focus); MINDSET mental wellbeing programme (1,029 pupils aged 10-14, 713 primary and 316 academy pupils, 10 schools; developed with NHS, schools and researchers; 54% reported increased knowledge of empathy; integrated with PSE curriculum; Level 2 in development); Youth Ambassadors programme (Brighter Futures fund, aged 14-18, goal setting, skills development, training, work experience and volunteering; pupil Chloe clocked 50+ volunteer hours); GoFitba holiday programme (240 young people, P5-7, football-based health and nutrition sessions). Football, Health and Wellbeing: Primary school football; Girls football; Holiday and term-time coaching; Football on Location (Peterhead, Fraserburgh, Huntly, Inverurie, Kintore, Kemnay, Ellon, Portlethen, Stonehaven, Mintlaw, Westhill/Cormack Park); Pittodrie Community Hub (hot meals, activities, free wifi, access to local organisations, every Thursday); active ageing programmes; mental wellbeing support; Jonny Hayes Player Ambassador appointed

Key Metrics

Key Metric 1 Total income £1,160,861 and total expenditure £1,482,157 (year ended 30 June 2023, SC044720); 9,487 participants supported across the year; 3,284 meals provided; recognised with Aberdeen & Grampian Chamber of Commerce Northern Star Business Award (Inspiring Futures category)
Key Metric 2 5,441 sessions delivered totalling 8,984 hours; 4,787 volunteer hours contributed by 30 volunteers; 37 staff and 40 sessionals; 33% increase in primary school participants year-on-year to 2,324
Key Metric 3 177 academy pupils successfully completed SQA qualifications (up 49% from 119 in 2021/22); 17.25% self-reported increase in overall wellbeing of AFCCT participants across Northfield, St Machar and Lochside Academies; 1,029 pupils completed MINDSET mental wellbeing programme

Key Outcomes

  • 48% reduction in referrals and demerits across academy programmes; 100% of girls retained or increased engagement in whole class physical activity (Manor Park Primary); 100% of pupils retained or improved classroom engagement; AFCCT groups maintained higher attendance than school average
  • 177 SQA qualifications achieved in Alternative Academy, up 49% year-on-year; MINDSET Level 2 in development following proven outcomes; Fair Play for All event at Cormack Park engaged 80 children from 4 partner schools plus 16 children with additional support needs in separate relaxed session; Jonny Hayes appointed first Player Ambassador
  • Aberdeen & Grampian Chamber of Commerce Northern Star Business Award (Inspiring Futures category) awarded during the year; four new trustees appointed to Board of Trustees; retired Chair James Knowles recognised for commitment since 2014; key education partners: NESCol, NHS Occupational Health, Citizens Advice Bureau, VSA, SCARF; health and wellbeing partners: Aberdeen in Recovery, Forrest Training, Health Shield; sponsors: Fugro (STEM), Boskalis, Tendeka, GAC

Geography

Scotland

Impact Snapshot
Key Metric 1
Delivered 11,474 sessions supporting 12,949 individuals across 40 programmes, generating 324,160 total engagements in 2025
Key Metric 2
Health & Wellbeing programmes delivered 270 sessions supporting 1,168 individuals, generating 7,315 engagements
Key Metric 3
Raised £50,714.49 net through the Foundation Fixture 2025 and £36,156.03 through the Fundraising Dinner (GBP)
Talking Tactics mentoring participant Jamie's confidence, aspirations and self-esteem grew significantly through one-to-one mentoring and mental health support
Impact Snapshot
Key Metric 1
754 unique young people registered for Sport and Life Skills programmes (+114% vs 2022-23)
Key Metric 2
16 Locally Trusted Organisations delivered the programme, up from 9 in 2022-23
Key Metric 3
2,650 sessions held by delivery organisations in 2023-24
72% of young people reported 'getting on better at school or college' following engagement
Impact Snapshot
Key Metric 1
Close to 2,000 participants supported in 2024/25 across youth, prison and environmental programmes
Key Metric 2
826 students from 10 state schools took part, 67% female, with 70% of partner schools in the most deprived areas (IMD 1-4)
Key Metric 3
184 serving or released prisoners engaged through the 'Boats not Bars' reducing-reoffending programme
85% of young people improved their mental wellbeing and 83% felt more confident through the youth programme
Impact Snapshot
Key Metric 1
21,212 people engaged with in 2024/25
Key Metric 2
17,708 people played some form of rugby through Foundation programmes
Key Metric 3
More than £9,000 raised through Foundation Day; 9,000+ given back to grassroots rugby clubs
88% of girls in the Girls Tackle Rugby programme reported feeling more confident, per independent research with Manchester Metropolitan University Institute of Sport