Impact Report 2024-25

KidsAid delivers trauma-informed creative therapies to children, young people and families in Northamptonshire and beyond. In 2024-25, 4,434 therapy sessions were delivered — up 20% — supporting 495 children, parents and caregivers across 141 schools. 100% of children supported had experienced at least one Adverse Childhood Experience; 100% felt listened to and not judged; 91% reported improvements at home and school. Total income was £554,088 with a surplus of £65,778.

Report snapshot
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📋About

One-to-one creative therapies (art, play, drama, dance, music); group therapies; parent counselling; attachment-based interventions; psychoeducation; parent support groups; professional workshops and supervision; school-based delivery; trainee therapist placement programme Custom geography from upload: Northamptonshire / Peterborough / Midlands

📊Key Metrics

4,434 therapy sessions delivered in 2024-25 — a 20% increase on prior year; 495 children, young people and parents supported Key Metric 1
371 children and young people received therapeutic interventions across 141 schools; average wait time of 6.5 weeks from referral Key Metric 2
100% of CYP had at least one ACE; 90% exposed to multiple ACEs; 55% from low-income families; 12% looked-after children Key Metric 3

Key Outcomes

  • 100% of children felt listened to, understood and never judged; 92% felt happier after sessions; 91% found it easier to talk about feelings; 90% felt hopeful for the future
  • 100% of parents and professionals reported a positive change in the young person; 90% reported improved parent-child relationship; 76% saw improved school attendance
  • 68% of all interventions subsidised or fully funded by KidsAid; £259,807 received in grant funding; named Charity of the Year at Northamptonshire Business Awards 2024; total income £554,088 (up 18%)

📍Geography

Other

2025

Annual Report and Accounts 2024-25

£6.4m invested in neuroblastoma clinical trials over 10 years; 1,000+ families supported through dedicated Family Support services
Key Metric 1
£1,116,822 undesignated income raised in 2024-25 — 11% growth on prior year; total income £2,937,893
Key Metric 2
370 families connected at 2025 Neuroblastoma Parent Symposium; 31 Big Love Fund pastoral grants and 36 Care and Connect Bags provided to families
Key Metric 3
First-ever Chief Nurse (Dr Helen Pearson) appointed November 2024; IMPACCT officially convened, identifying 3 priority areas to accelerate children's cancer trial delivery
2024

Our Impact in 2024

1,477 people supported through Cancer Coach in 2024 — up 364% from 317 in 2023; 4,839 Cancer Kits sent (up 69%)
Key Metric 1
50,000+ employees received workplace cancer support training across NHS, British Transport Police, BDO, Unilever and MOD
Key Metric 2
2,200 children supported with Kids' Kits and Cuddles; 50,000+ people accessed Cancer Compass digital signposting tool in year one
Key Metric 3
571 people directly supported by Cancer Coach services; 906 people helped via supportive personal emails and telephone calls; 1,759 people guided to appropriate support via Cancer Compass